BetterLinks – URL Shortener, Link… vs Redirect (2026)
Detailed side-by-side comparison of two WordPress plugins, based on real-time data from WordPress.org.
BetterLinks – URL Shortener, Link…
20K+ active installs
Free + Premium
Quick Verdict
As of April 2026, Redirect has a higher user rating (5/5 from 14 reviews) while BetterLinks – URL Shortener, Link… leads in active installations (20K+ vs 5.0K+). Both are free + premium WordPress plugins. BetterLinks – URL Shortener, Link… has accumulated 734K+ total downloads while Redirect has 91K+.
Detailed Comparison
| Metric | BetterLinks – URL Shortener, Link… | Redirect | |
|---|---|---|---|
| Rating | 4.8/5 | ► | 5/5 |
| Total Reviews | 83 | ◄ | 14 |
| Active Installs | 20K+ | ◄ | 5.0K+ |
| Total Downloads | 734K+ | ◄ | 91K+ |
| Support Resolution | 50% | N/A | |
| Last Updated | 1 month ago | ◄ | 8 years ago |
| First Released | 2021 | 2013 | |
| Age | 5 years | 13 years | |
| WP Requires | 5.0+ | 2.5+ | |
| PHP Requires | 7.4+ | false+ | |
| Business Model | Free + Premium | Free | |
| Latest Version | 2.4.7 | 4.0.5 |
Rating Breakdown
BetterLinks – URL Shortener, Link…
Redirect
Download Trends
Over the past 30 days, BetterLinks – URL Shortener, Link… averaged approximately 226 daily downloads while Redirect averaged 14.
Recent Reviews
BetterLinks – URL Shortener, Link… Reviews
Amazing
This plugin is exactly what we needed to help us share long links and track them. We had an issue and support didn’t rest until it was fully resolved. Best support I’ve ever received. This is a great
Easy way to check your links
It’s the easiest way to check your internal and external links or to keep an eye on your links
Reliable and Easy Link Management Solution
I use BetterLinks Pro across multiple client websites, and it has made managing and sharing links so much easier. Many of my clients book services through external platforms, and this plugin lets me c
Redirect Reviews
Perfect
Places a redirect option right in the page’s editing view. I typically use this as a work-around for placeholder pages. When I want a page link to appear in a menu, but want it to redirect elsewhere.
Nice job
Simple and easy. Congrats for your work
Simple. Easy.
Add the desired URL destination. It’s that easy. It works!
More Redirects Worth Comparing
Top alternatives in the same category as BetterLinks – URL Shortener, Link… and Redirect
Manage 301 & 302 redirects. Simple redirection & redirects validation. Includes redirect stats & 404 error log.
Create & manage 301 redirects. Easily test redirects. Includes 404 error log.
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Permanently redirect all 404's to the main blog URL. The primary purpose is to salvage Google PageRank (TM) from missing pages.
The fastest & easiest way to do 301 redirects. You can set each redirect or bulk upload unlimited number of 301 redirects using a CSV file
Frequently Asked Questions
Is BetterLinks – URL Shortener, Link… or Redirect more popular?
Which has better ratings — BetterLinks – URL Shortener, Link… or Redirect?
Are BetterLinks – URL Shortener, Link… and Redirect free?
Which plugin has better support — BetterLinks – URL Shortener, Link… or Redirect?
Which plugin is updated more frequently?
Plugin data sourced from WordPress.org. Comparison and analysis by PluginSift.