BetterLinks – URL Shortener, Link… vs Cute Links – Free Link Branding and… (2026)
Detailed side-by-side comparison of two WordPress plugins, based on real-time data from WordPress.org.
BetterLinks – URL Shortener, Link…
20K+ active installs
Free + Premium
Cute Links – Free Link Branding and…
20 active installs
Free
Quick Verdict
As of April 2026, BetterLinks – URL Shortener, Link… has a higher user rating (4.8/5 from 83 reviews) and leads in active installations (20K+ vs 20). Both are free + premium WordPress plugins. BetterLinks – URL Shortener, Link… has accumulated 734K+ total downloads while Cute Links – Free Link Branding and… has 1.5K+.
Detailed Comparison
| Metric | BetterLinks – URL Shortener, Link… | Cute Links – Free Link Branding and… | |
|---|---|---|---|
| Rating | 4.8/5 | ◄ | N/A |
| Total Reviews | 83 | ◄ | 0 |
| Active Installs | 20K+ | ◄ | 20 |
| Total Downloads | 734K+ | ◄ | 1.5K+ |
| Support Resolution | 50% | N/A | |
| Last Updated | 1 month ago | ◄ | 1 month ago |
| First Released | 2021 | 2025 | |
| Age | 5 years | 1 year | |
| WP Requires | 5.0+ | 6.7+ | |
| PHP Requires | 7.4+ | 7.2+ | |
| Business Model | Free + Premium | Free | |
| Latest Version | 2.4.7 | 2.0.5 |
Rating Breakdown
BetterLinks – URL Shortener, Link…
Cute Links – Free Link Branding and…
Download Trends
Recent Reviews
BetterLinks – URL Shortener, Link… Reviews
Amazing
This plugin is exactly what we needed to help us share long links and track them. We had an issue and support didn’t rest until it was fully resolved. Best support I’ve ever received. This is a great
Easy way to check your links
It’s the easiest way to check your internal and external links or to keep an eye on your links
Reliable and Easy Link Management Solution
I use BetterLinks Pro across multiple client websites, and it has made managing and sharing links so much easier. Many of my clients book services through external platforms, and this plugin lets me c
Cute Links – Free Link Branding and… Reviews
No reviews yet
More Plugins Worth Comparing
Top alternatives in the same category as BetterLinks – URL Shortener, Link… and Cute Links – Free Link Branding and…
URL Shortify helps you beautify, manage, share & cloak any links on or off your WordPress website. Create links using your domain name!
Create any redirect links to any website from your WordPress Admin. Perfect for the affiliate links masking.
Frequently Asked Questions
Is BetterLinks – URL Shortener, Link… or Cute Links – Free Link Branding and… more popular?
Which has better ratings — BetterLinks – URL Shortener, Link… or Cute Links – Free Link Branding and…?
Are BetterLinks – URL Shortener, Link… and Cute Links – Free Link Branding and… free?
Which plugin has better support — BetterLinks – URL Shortener, Link… or Cute Links – Free Link Branding and…?
Which plugin is updated more frequently?
Plugin data sourced from WordPress.org. Comparison and analysis by PluginSift.