Site Kit by Google – Analytics, Search… vs Independent Analytics – Google… (2026)
Detailed side-by-side comparison of two WordPress plugins, based on real-time data from WordPress.org.
Site Kit by Google – Analytics, Search…
5.0M+ active installs
Free
Independent Analytics – Google…
100K+ active installs
Free
Quick Verdict
As of April 2026, Independent Analytics – Google… has a higher user rating (4.8/5 from 157 reviews) while Site Kit by Google – Analytics, Search… leads in active installations (5.0M+ vs 100K+). Both are free WordPress plugins. Site Kit by Google – Analytics, Search… has accumulated 246M+ total downloads while Independent Analytics – Google… has 2.5M+. Site Kit by Google – Analytics, Search… has a higher support resolution rate (81% vs 75%).
Detailed Comparison
| Metric | Site Kit by Google – Analytics, Search… | Independent Analytics – Google… | |
|---|---|---|---|
| Rating | 4.2/5 | ► | 4.8/5 |
| Total Reviews | 984 | ◄ | 157 |
| Active Installs | 5.0M+ | ◄ | 100K+ |
| Total Downloads | 246M+ | ◄ | 2.5M+ |
| Support Resolution | 81% | ◄ | 75% |
| Last Updated | 1 week ago | ► | 5 days ago |
| First Released | 2019 | 2022 | |
| Age | 7 years | 4 years | |
| WP Requires | 5.2+ | 5.9+ | |
| PHP Requires | 7.4+ | 7.4+ | |
| Business Model | Free | Free | |
| Latest Version | 1.175.0 | 2.14.7 |
Rating Breakdown
Site Kit by Google – Analytics, Search…
Independent Analytics – Google…
Download Trends
Over the past 30 days, Site Kit by Google – Analytics, Search… averaged approximately 192,776 daily downloads while Independent Analytics – Google… averaged 3,785.
Recent Reviews
Site Kit by Google – Analytics, Search… Reviews
Very ggod. But : Suggestion: A mobile version like for Google Analytics!
Very ggod. But : Suggestion: A mobile version like for Google Analytics!
Good, But Room for Improvement
Site Kit by Google is a solid plugin for integrating Google tools into WordPress. Setting it up is easy, and the data insights are helpful. However, it could use some more advanced features.
Good Stats Tool
Pretty useful plugin. Setup was easy n dashboard gives clear stats from GA n Search Console. Helped me track site perf quickly. UI is clean but sometimes feels a bit slow. Overall works well 👍
Independent Analytics – Google… Reviews
Recommended to a Client… Couldn’t be Happier!
I recently recommended this plug-in to a client as an alternative to my company setting them up with the full Google Analytics – which honestly, Google analytics is always so overwhelming for clients
Terrific Plugin
Easy to use. GPR compliant and includes scheduled client reports. Thank you.
Good free features, needs better performance
So far, pretty good analytics and data, but I feel like the performance(server) impact is a little much. If that gets changed, so will my review to 5 stars
Frequently Asked Questions
Is Site Kit by Google – Analytics, Search… or Independent Analytics – Google… more popular?
Which has better ratings — Site Kit by Google – Analytics, Search… or Independent Analytics – Google…?
Are Site Kit by Google – Analytics, Search… and Independent Analytics – Google… free?
Which plugin has better support — Site Kit by Google – Analytics, Search… or Independent Analytics – Google…?
Which plugin is updated more frequently?
Plugin data sourced from WordPress.org. Comparison and analysis by PluginSift.