Site Kit by Google – Analytics, Search… vs Search Engine Insights for Google… (2026)
Detailed side-by-side comparison of two WordPress plugins, based on real-time data from WordPress.org.
Site Kit by Google – Analytics, Search…
5.0M+ active installs
Free
Search Engine Insights for Google…
2.0K+ active installs
Free
Quick Verdict
As of April 2026, Site Kit by Google – Analytics, Search… has a higher user rating (4.2/5 from 984 reviews) and leads in active installations (5.0M+ vs 2.0K+). Both are free WordPress plugins. Site Kit by Google – Analytics, Search… has accumulated 246M+ total downloads while Search Engine Insights for Google… has 83K+.
Detailed Comparison
| Metric | Site Kit by Google – Analytics, Search… | Search Engine Insights for Google… | |
|---|---|---|---|
| Rating | 4.2/5 | ◄ | 4/5 |
| Total Reviews | 984 | ◄ | 4 |
| Active Installs | 5.0M+ | ◄ | 2.0K+ |
| Total Downloads | 246M+ | ◄ | 83K+ |
| Support Resolution | 81% | N/A | |
| Last Updated | 1 week ago | ◄ | 3 months ago |
| First Released | 2019 | 2019 | |
| Age | 7 years | 7 years | |
| WP Requires | 5.2+ | 3.5+ | |
| PHP Requires | 7.4+ | 5.6+ | |
| Business Model | Free | Free | |
| Latest Version | 1.175.0 | 2.6.5 |
Rating Breakdown
Site Kit by Google – Analytics, Search…
Search Engine Insights for Google…
Download Trends
Over the past 30 days, Site Kit by Google – Analytics, Search… averaged approximately 192,776 daily downloads while Search Engine Insights for Google… averaged 12.
Recent Reviews
Site Kit by Google – Analytics, Search… Reviews
Very ggod. But : Suggestion: A mobile version like for Google Analytics!
Very ggod. But : Suggestion: A mobile version like for Google Analytics!
Good, But Room for Improvement
Site Kit by Google is a solid plugin for integrating Google tools into WordPress. Setting it up is easy, and the data insights are helpful. However, it could use some more advanced features.
Good Stats Tool
Pretty useful plugin. Setup was easy n dashboard gives clear stats from GA n Search Console. Helped me track site perf quickly. UI is clean but sometimes feels a bit slow. Overall works well 👍
Search Engine Insights for Google… Reviews
High Risk
My site has been infected by a virus through this plugin. google-site-verification meta tags has been added to all pages granting owner access to my Search engine console panel.
Useful. Insightful.
This plugin helps a lot. Understanding GSC stats better.
Useful plugin and easy to use
Easy to use and just perfect, for visualizing search console data inside your wordpress dashboard. Thx.
More Search Console Worth Comparing
Top alternatives in the same category as Site Kit by Google – Analytics, Search… and Search Engine Insights for Google…
Frequently Asked Questions
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Plugin data sourced from WordPress.org. Comparison and analysis by PluginSift.