GTM Kit – Google Tag Manager & GA4… vs Tag Pilot FREE – Google Tag Manager… (2026)
Detailed side-by-side comparison of two WordPress plugins, based on real-time data from WordPress.org.
GTM Kit – Google Tag Manager & GA4…
30K+ active installs
Free
Tag Pilot FREE – Google Tag Manager…
2.0K+ active installs
Free
Quick Verdict
As of April 2026, Tag Pilot FREE – Google Tag Manager… has a higher user rating (5/5 from 8 reviews) while GTM Kit – Google Tag Manager & GA4… leads in active installations (30K+ vs 2.0K+). Both are free WordPress plugins. GTM Kit – Google Tag Manager & GA4… has accumulated 546K+ total downloads while Tag Pilot FREE – Google Tag Manager… has 109K+.
Detailed Comparison
| Metric | GTM Kit – Google Tag Manager & GA4… | Tag Pilot FREE – Google Tag Manager… | |
|---|---|---|---|
| Rating | 4.8/5 | ► | 5/5 |
| Total Reviews | 19 | ◄ | 8 |
| Active Installs | 30K+ | ◄ | 2.0K+ |
| Total Downloads | 546K+ | ◄ | 109K+ |
| Support Resolution | N/A | N/A | |
| Last Updated | 2 weeks ago | ◄ | 4 months ago |
| First Released | 2022 | 2020 | |
| Age | 4 years | 6 years | |
| WP Requires | 6.7+ | 5.1.0+ | |
| PHP Requires | 7.4+ | 7.0+ | |
| Business Model | Free | Free | |
| Latest Version | 2.8.3 | 1.13.1 |
Rating Breakdown
GTM Kit – Google Tag Manager & GA4…
Tag Pilot FREE – Google Tag Manager…
Download Trends
Over the past 30 days, GTM Kit – Google Tag Manager & GA4… averaged approximately 695 daily downloads while Tag Pilot FREE – Google Tag Manager… averaged 17.
Recent Reviews
GTM Kit – Google Tag Manager & GA4… Reviews
Don’t waste your time with this plugin
It’s not working. Instead of this I have to paste script into header of page to have GA4 live again. I spend 4 days with it and it’s not working at all. It was a waste of my time. This topic w
Great Plugin requirements full filled!
Easy to configure, effective and support is helpful.
Astonishing
After years of using GTM4WP I started having troubles tracking the purchase events of my woocommerce. GTM Kit solved every issue in 5 minutes. It’s straightforward to set up. It also imports settin
Tag Pilot FREE – Google Tag Manager… Reviews
Works great
Easy setup and works great.
Its works
This plugin works as it says.
Good plugin
Does what it say.
More Ga4 Worth Comparing
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Frequently Asked Questions
Is GTM Kit – Google Tag Manager & GA4… or Tag Pilot FREE – Google Tag Manager… more popular?
Which has better ratings — GTM Kit – Google Tag Manager & GA4… or Tag Pilot FREE – Google Tag Manager…?
Are GTM Kit – Google Tag Manager & GA4… and Tag Pilot FREE – Google Tag Manager… free?
Which plugin has better support — GTM Kit – Google Tag Manager & GA4… or Tag Pilot FREE – Google Tag Manager…?
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Plugin data sourced from WordPress.org. Comparison and analysis by PluginSift.