Independent Analytics – Google… vs Matomo Analytics – Powerful… (2026)
Detailed side-by-side comparison of two WordPress plugins, based on real-time data from WordPress.org.
Independent Analytics – Google…
100K+ active installs
Free
Matomo Analytics – Powerful…
100K+ active installs
Free
Quick Verdict
As of April 2026, Independent Analytics – Google… has a higher user rating (4.8/5 from 157 reviews) and leads in active installations (100K+ vs 100K+). Both are free WordPress plugins. Independent Analytics – Google… has accumulated 2.5M+ total downloads while Matomo Analytics – Powerful… has 2.7M+. Matomo Analytics – Powerful… has a higher support resolution rate (80% vs 75%).
Detailed Comparison
| Metric | Independent Analytics – Google… | Matomo Analytics – Powerful… | |
|---|---|---|---|
| Rating | 4.8/5 | ◄ | 4.6/5 |
| Total Reviews | 157 | ► | 174 |
| Active Installs | 100K+ | 100K+ | |
| Total Downloads | 2.5M+ | ► | 2.7M+ |
| Support Resolution | 75% | ► | 80% |
| Last Updated | 4 days ago | ► | 3 days ago |
| First Released | 2022 | 2020 | |
| Age | 4 years | 6 years | |
| WP Requires | 5.9+ | 4.8+ | |
| PHP Requires | 7.4+ | 7.2.5+ | |
| Business Model | Free | Free | |
| Latest Version | 2.14.7 | 5.8.1 |
Rating Breakdown
Independent Analytics – Google…
Matomo Analytics – Powerful…
Download Trends
Over the past 30 days, Independent Analytics – Google… averaged approximately 3,785 daily downloads while Matomo Analytics – Powerful… averaged 3,887.
Recent Reviews
Independent Analytics – Google… Reviews
Recommended to a Client… Couldn’t be Happier!
I recently recommended this plug-in to a client as an alternative to my company setting them up with the full Google Analytics – which honestly, Google analytics is always so overwhelming for clients
Terrific Plugin
Easy to use. GPR compliant and includes scheduled client reports. Thank you.
Good free features, needs better performance
So far, pretty good analytics and data, but I feel like the performance(server) impact is a little much. If that gets changed, so will my review to 5 stars
Matomo Analytics – Powerful… Reviews
Steep learning curve
Let me be honest: If you’re looking for a lightweight alternative to Google Analytics, Matomo is not what you’re looking for. Matomo is complex and it requires you to be willing to learn steep. Or at
All I need to know!
Way better than Google’s Analytics. Keep it up & thank you!
Great analytical tool
I use Matomo both for my Woocommerce webshop and in enterprise environment for a mission-critical project. This is a professional tool. It’s suprisingly easy to setup for wordpress, but understanding
More Statistics Worth Comparing
Top alternatives in the same category as Independent Analytics – Google… and Matomo Analytics – Powerful…
Adds Google Analytics tracking code to your WordPress site. Supports many tracking features.
Post Views Counter allows you to collect and display how many times a post, page, or other content has been viewed in a simple, fast and reliable way.
Analytics you'll actually use. Privacy-friendly, zero config, and designed to be actionable. Get insights, not just raw data.
StatCounter.com powered real-time detailed stats about the visitors to your blog.
Frequently Asked Questions
Is Independent Analytics – Google… or Matomo Analytics – Powerful… more popular?
Which has better ratings — Independent Analytics – Google… or Matomo Analytics – Powerful…?
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Plugin data sourced from WordPress.org. Comparison and analysis by PluginSift.