MC4WP: Mailchimp for WordPress vs GravityWP – Merge Tags (2026)
Detailed side-by-side comparison of two WordPress plugins, based on real-time data from WordPress.org.
MC4WP: Mailchimp for WordPress
1.0M+ active installs
Free
Quick Verdict
As of April 2026, GravityWP – Merge Tags has a higher user rating (5/5 from 6 reviews) while MC4WP: Mailchimp for WordPress leads in active installations (1.0M+ vs 2.0K+). Both are free WordPress plugins. MC4WP: Mailchimp for WordPress has accumulated 73M+ total downloads while GravityWP – Merge Tags has 39K+.
Detailed Comparison
| Metric | MC4WP: Mailchimp for WordPress | GravityWP – Merge Tags | |
|---|---|---|---|
| Rating | 4.8/5 | ► | 5/5 |
| Total Reviews | 1,492 | ◄ | 6 |
| Active Installs | 1.0M+ | ◄ | 2.0K+ |
| Total Downloads | 73M+ | ◄ | 39K+ |
| Support Resolution | 89% | N/A | |
| Last Updated | 1 week ago | ◄ | 9 months ago |
| First Released | 2013 | 2017 | |
| Age | 13 years | 9 years | |
| WP Requires | 4.6+ | 3.0.1+ | |
| PHP Requires | 7.4+ | false+ | |
| Business Model | Free | Free | |
| Latest Version | 4.12.1 | 1.4.5 |
Rating Breakdown
MC4WP: Mailchimp for WordPress
GravityWP – Merge Tags
Download Trends
Over the past 30 days, MC4WP: Mailchimp for WordPress averaged approximately 39,899 daily downloads while GravityWP – Merge Tags averaged 13.
Recent Reviews
MC4WP: Mailchimp for WordPress Reviews
Good but Limited
Works well for basic email setup & easy to connect with Mailchimp. UI is simple. But needs more flexibility in forms. Overall, a good plugin. tnx 👍
Simple Mailchimp Connect
Good plugin for connecting Mailchimp with WP. Setup was pretty easy and forms started collecting emails without much hassle. UI is clean too. A few more design options would be nice, but overall works
Just Started Using This API
I like it so far and will update this review as time goes on.
GravityWP – Merge Tags Reviews
Very Useful
Offers a lot of useful information for each Gravity Forms form you have.
literal godsend
I have a form with over 300 fields. This plugin is simply amazing!!!! Great work and thank you!
Very Useful!
A real time saver
More Plugins Worth Comparing
Top alternatives in the same category as MC4WP: Mailchimp for WordPress and GravityWP – Merge Tags
MW WP Form is shortcode base contact form plugin. This plugin have many features. For example you can use many validation rules, inquiry data saving, …
Newsletters, Email Marketing, Email Automation, Forms, Pop Up, SMS by Omnisend
Add newsletter signup forms to your WordPress site. Subscribers will be saved directly to your MailerLite account. Super easy to set up!
"Contact Form 7 add confirm" can add confirm step to "Contact Form 7".
The CFF plugin allows you to create both simple and professional forms. Its form builder includes dynamic calculated fields and many other controls.
Frequently Asked Questions
Is MC4WP: Mailchimp for WordPress or GravityWP – Merge Tags more popular?
Which has better ratings — MC4WP: Mailchimp for WordPress or GravityWP – Merge Tags?
Are MC4WP: Mailchimp for WordPress and GravityWP – Merge Tags free?
Which plugin has better support — MC4WP: Mailchimp for WordPress or GravityWP – Merge Tags?
Which plugin is updated more frequently?
Plugin data sourced from WordPress.org. Comparison and analysis by PluginSift.