Popup Builder – Create highly… vs Lightbox & Modal Popup WordPress Plugin… (2026)

Detailed side-by-side comparison of two WordPress plugins, based on real-time data from WordPress.org.

Popup Builder – Create highly…

Popup Builder – Create highly…

4.7(2,206)

200K+ active installs

Free

Updated 2 months ago
View Popup Builder – Create highly…
VS
Lightbox & Modal Popup WordPress Plugin…

Lightbox & Modal Popup WordPress Plugin…

3.9(94)

100K+ active installs

Free + Premium

Updated 2 months ago
View Lightbox & Modal Popup WordPress Plugin…

Quick Verdict

As of April 2026, Popup Builder – Create highly… has a higher user rating (4.7/5 from 2,206 reviews) and leads in active installations (200K+ vs 100K+). Both are free WordPress plugins. Popup Builder – Create highly… has accumulated 11M+ total downloads while Lightbox & Modal Popup WordPress Plugin… has 2.8M+. Lightbox & Modal Popup WordPress Plugin… has a higher support resolution rate (75% vs 75%).

Expert Insight

As of February 2026, Popup Builder and FooBox serve distinct audiences despite both being categorized as popup plugins. Popup Builder, with 200,000 active installs and a 4.7/5 rating from over 2,200 reviews, clearly dominates in adoption and satisfaction compared to FooBox’s 100,000 installs and 3.9/5 rating. Popup Builder follows a freemium model starting at $49.95/year and offers flexible marketing popups with geo‑targeting, behavioral triggers, and Mailchimp or WooCommerce integration. FooBox starts lower at $29/year but focuses on responsive image lightboxes with social sharing and gallery enhancements. Support response favors Popup Builder (57% forum resolution, plus live chat), whereas FooBox shows no recent resolutions. Overall, Popup Builder better suits marketers and lead generation use cases, while FooBox excels for photographers, galleries, and WooCommerce image presentations needing simple lightbox effects.

Analysis by PluginSift editorial team

Who Should Use Which?

Overall Recommendation

Popup Builder. It leads in ratings, versatility, update cadence, and support quality, offering better long‑term value for most WordPress site owners focused on engagement and conversions.

Best for Beginners

Popup Builder – Create highly converting, mobile friendly marketing popups. Its intuitive setup and stronger user rating (4.7/5) make it more approachable for non‑technical users.

Best for Developers

Popup Builder. It supports multiple form integrations, custom triggers, and WooCommerce targeting, which give developers more flexibility for campaign automation and custom workflows.

Best for Budget

Lightbox & Modal Popup WordPress Plugin – FooBox. Its $29/year entry price and lifetime license option make it the cheaper choice for simpler lightbox use without heavy marketing features.

Best for WooCommerce

Both support WooCommerce, but Popup Builder offers conversion‑oriented features like targeted product offers and exit intent popups, making it better suited for eCommerce marketing.

Pricing Comparison

Popup Builder uses a freemium model with premium tiers at $49.95/year (2 sites), $89.95/year (10 sites), and $145.95/year (unlimited). FooBox costs $29/year for one site or $99/year for unlimited sites, with a lifetime deal option. While FooBox is cheaper upfront, Popup Builder’s plans include advanced marketing and targeting tools absent in FooBox, giving stronger business value for lead generation users.

Pricing verified as of April 2026

Feature Comparison

Popup Builder emphasizes marketing‑driven features—Exit Intent popups, subscription forms, geo/device targeting, WooCommerce dynamic offers, and Mailchimp integration. FooBox centers on media presentation, offering video and HTML lightboxes, social sharing, fullscreen and slideshow modes, but lacks lead generation capabilities. Both integrate with WooCommerce; however, Popup Builder’s event triggers and behavioral targeting make it more feature‑rich overall.

Compatibility Notes

Both plugins support WooCommerce, multilingual sites, and Gutenberg. Popup Builder additionally supports Multisite and Divi Builder, offering broader flexibility for complex WordPress networks, while FooBox focuses primarily on gallery integrations with FooGallery, NextGEN, and Envira Gallery.

Detailed Comparison

Rating
4.7/5Popup Builder – Create highly…
Lightbox & Modal Popup WordPress Plugin…3.9/5
Total Reviews
2,206Popup Builder – Create highly…
Lightbox & Modal Popup WordPress Plugin…94
Active Installs
200K+Popup Builder – Create highly…
Lightbox & Modal Popup WordPress Plugin…100K+
Total Downloads
11M+Popup Builder – Create highly…
Lightbox & Modal Popup WordPress Plugin…2.8M+
Support Resolution
75%Popup Builder – Create highly…
Lightbox & Modal Popup WordPress Plugin…75%
Last Updated
2 months agoPopup Builder – Create highly…
Lightbox & Modal Popup WordPress Plugin…2 months ago
First Released
2015Popup Builder – Create highly…
Lightbox & Modal Popup WordPress Plugin…2014
Age
11 yearsPopup Builder – Create highly…
Lightbox & Modal Popup WordPress Plugin…12 years
WP Requires
4.2+Popup Builder – Create highly…
Lightbox & Modal Popup WordPress Plugin…3.5.1+
PHP Requires
5.3.3+Popup Builder – Create highly…
Lightbox & Modal Popup WordPress Plugin…false+
Business Model
FreePopup Builder – Create highly…
Lightbox & Modal Popup WordPress Plugin…Free + Premium
Latest Version
4.4.3Popup Builder – Create highly…
Lightbox & Modal Popup WordPress Plugin…2.7.41

Rating Breakdown

Popup Builder – Create highly…

4.7/5(2,206 reviews)
5
91%
4
3%
3
1%
2
1%
1
5%

Lightbox & Modal Popup WordPress Plugin…

3.9/5(94 reviews)
5
66%
4
5%
3
4%
2
5%
1
19%

Recent Reviews

Popup Builder – Create highly… Reviews

by elhmndour

Pluging de Popup simple à utiliser, puisant et flexible

Plugin de popup simple à utiliser, puissant et flexible. Aucun problème détecté sur les plateformes sur lesquelles je l’ai utilisé.

by stevesugden

Great add-on to product pages

I use this plugin to add pop-up size, etc tables to product pages. My only criticism is the slightly unconventional default position of the close button – bottom right not top right?

by cheetoozz

Nice

Nice POP UP Plugins

Lightbox & Modal Popup WordPress Plugin… Reviews

by Ronald Huereca

FooBox is fantastic

FooBox works great ouf of the box (pun intended) and is well-suited for sites that need a quick image lightbox plugin that plays well with others. The default lightbox theme provided is professiona

by vulpecula

PHP 8.5 compatibility

The freemium.php file used by this plugin raises php warnings, not safe. PHP warning: Deprecation: Using null as an array offset is deprecated, use an empty string insteadThis should be fixed, than

by igormig

Igor

A simple and convenient plugin. Just what I needed to replace “Image Zoom”, which isn’t updated and doesn’t support modern PHP versions.

Frequently Asked Questions

Is Popup Builder – Create highly… or Lightbox & Modal Popup WordPress Plugin… more popular?
Popup Builder – Create highly… has 200K+ active installations while Lightbox & Modal Popup WordPress Plugin… has 100K+. Popup Builder – Create highly… is the more widely-used plugin as of April 2026.
Which has better ratings — Popup Builder – Create highly… or Lightbox & Modal Popup WordPress Plugin…?
Popup Builder – Create highly… has a 4.7/5 rating from 2,206 reviews, while Lightbox & Modal Popup WordPress Plugin… has a 3.9/5 rating from 94 reviews.
Are Popup Builder – Create highly… and Lightbox & Modal Popup WordPress Plugin… free?
Popup Builder – Create highly… is free and Lightbox & Modal Popup WordPress Plugin… is free + premium. Both can be downloaded from the WordPress.org plugin directory.
Which plugin has better support — Popup Builder – Create highly… or Lightbox & Modal Popup WordPress Plugin…?
As of April 2026, Popup Builder – Create highly… has a 75% support resolution rate while Lightbox & Modal Popup WordPress Plugin… has a 75% rate.
Which plugin is updated more frequently?
Popup Builder – Create highly… was last updated 2 months ago and Lightbox & Modal Popup WordPress Plugin… was last updated 2 months ago.
Which plugin offers more free functionality?
Popup Builder includes more free marketing tools—such as Image, HTML, and Subscription popups—plus shortcode triggers and unlimited popup creation. FooBox’s free tier is limited to basic image lightbox and gallery support without video, HTML, or social sharing. For sites that rely on conversion or newsletter popups, Popup Builder’s free options deliver significantly higher utility.
Which plugin provides better value for its pricing tiers?
FooBox starts at $29/year for one site and includes video and social sharing at premium level, while Popup Builder begins at $49.95/year with broader trigger and targeting options. For simple galleries, FooBox is more affordable; for complex marketing campaigns across multiple sites, Popup Builder’s Business tier ($89.95/year for 10 sites) offers stronger ROI.
What is the main difference between Popup Builder and FooBox?
Popup Builder is a full marketing popup solution supporting exit intent, WooCommerce targeting, and lead generation, while FooBox focuses on enhancing image and gallery display with responsive lightbox effects. Popup Builder targets conversions and interactivity, whereas FooBox prioritizes user experience for visual media and photography.

Plugin data sourced from WordPress.org. Comparison and analysis by PluginSift.