Simple 301 Redirects By BetterLinks… vs BetterLinks – URL Shortener, Link… (2026)
Detailed side-by-side comparison of two WordPress plugins, based on real-time data from WordPress.org.
Simple 301 Redirects By BetterLinks…
100K+ active installs
Free
BetterLinks – URL Shortener, Link…
20K+ active installs
Free + Premium
Quick Verdict
As of April 2026, BetterLinks – URL Shortener, Link… has a higher user rating (4.8/5 from 83 reviews) while Simple 301 Redirects By BetterLinks… leads in active installations (100K+ vs 20K+). Both are free WordPress plugins. Simple 301 Redirects By BetterLinks… has accumulated 3.0M+ total downloads while BetterLinks – URL Shortener, Link… has 734K+.
Detailed Comparison
| Metric | Simple 301 Redirects By BetterLinks… | BetterLinks – URL Shortener, Link… | |
|---|---|---|---|
| Rating | 3.8/5 | ► | 4.8/5 |
| Total Reviews | 162 | ◄ | 83 |
| Active Installs | 100K+ | ◄ | 20K+ |
| Total Downloads | 3.0M+ | ◄ | 734K+ |
| Support Resolution | N/A | 50% | |
| Last Updated | 1 month ago | ► | 1 month ago |
| First Released | 2009 | 2021 | |
| Age | 17 years | 5 years | |
| WP Requires | 5.3+ | 5.0+ | |
| PHP Requires | 7.4+ | 7.4+ | |
| Business Model | Free | Free + Premium | |
| Latest Version | 2.1.0 | 2.4.7 |
Rating Breakdown
Simple 301 Redirects By BetterLinks…
BetterLinks – URL Shortener, Link…
Download Trends
Over the past 30 days, Simple 301 Redirects By BetterLinks… averaged approximately 727 daily downloads while BetterLinks – URL Shortener, Link… averaged 226.
Recent Reviews
Simple 301 Redirects By BetterLinks… Reviews
No longer maintained
This plugin used to be simple, just doing av simple redirecting task. It know has gotten issues cluttering the log file when debugging. Support recommends another, totally bloated plugin. I recommend
Cant import
Cant import 🙁
No longer working after upgrading (for URL strings with symbols)
First, thank you for this great free plugin. We’ve been using it for many years. Recently after upgrading WP to 5.9.5 (I know it’s an old version but bear with me). The following redirects no longer w
BetterLinks – URL Shortener, Link… Reviews
Amazing
This plugin is exactly what we needed to help us share long links and track them. We had an issue and support didn’t rest until it was fully resolved. Best support I’ve ever received. This is a great
Easy way to check your links
It’s the easiest way to check your internal and external links or to keep an eye on your links
Reliable and Easy Link Management Solution
I use BetterLinks Pro across multiple client websites, and it has made managing and sharing links so much easier. Many of my clients book services through external platforms, and this plugin lets me c
More Link Shortener Worth Comparing
Top alternatives in the same category as Simple 301 Redirects By BetterLinks… and BetterLinks – URL Shortener, Link…
Track Outbound Link Clicks Easily: Shorten & track your site links by using your own domain name. e.g. "your-domain.com/go/link"
Frequently Asked Questions
Is Simple 301 Redirects By BetterLinks… or BetterLinks – URL Shortener, Link… more popular?
Which has better ratings — Simple 301 Redirects By BetterLinks… or BetterLinks – URL Shortener, Link…?
Are Simple 301 Redirects By BetterLinks… and BetterLinks – URL Shortener, Link… free?
Which plugin has better support — Simple 301 Redirects By BetterLinks… or BetterLinks – URL Shortener, Link…?
Which plugin is updated more frequently?
Plugin data sourced from WordPress.org. Comparison and analysis by PluginSift.