Easy WP SMTP – WordPress SMTP and Email… vs Email Template Designer – WP HTML Mail (2026)
Detailed side-by-side comparison of two WordPress plugins, based on real-time data from WordPress.org.
Easy WP SMTP – WordPress SMTP and Email…
500K+ active installs
Free
Email Template Designer – WP HTML Mail
20K+ active installs
Free
Quick Verdict
As of April 2026, Email Template Designer – WP HTML Mail has a higher user rating (4.9/5 from 86 reviews) while Easy WP SMTP – WordPress SMTP and Email… leads in active installations (500K+ vs 20K+). Both are free WordPress plugins. Easy WP SMTP – WordPress SMTP and Email… has accumulated 13M+ total downloads while Email Template Designer – WP HTML Mail has 701K+.
Detailed Comparison
| Metric | Easy WP SMTP – WordPress SMTP and Email… | Email Template Designer – WP HTML Mail | |
|---|---|---|---|
| Rating | 4.6/5 | ► | 4.9/5 |
| Total Reviews | 699 | ◄ | 86 |
| Active Installs | 500K+ | ◄ | 20K+ |
| Total Downloads | 13M+ | ◄ | 701K+ |
| Support Resolution | 100% | N/A | |
| Last Updated | 3 days ago | ◄ | 1 year ago |
| First Released | 2013 | 2015 | |
| Age | 13 years | 11 years | |
| WP Requires | 5.2+ | 5.4+ | |
| PHP Requires | 7.4+ | 7.2+ | |
| Business Model | Free | Free | |
| Latest Version | 2.14.0 | 3.4.9 |
Rating Breakdown
Easy WP SMTP – WordPress SMTP and Email…
Email Template Designer – WP HTML Mail
Download Trends
Over the past 30 days, Easy WP SMTP – WordPress SMTP and Email… averaged approximately 5,982 daily downloads while Email Template Designer – WP HTML Mail averaged 73.
Recent Reviews
Easy WP SMTP – WordPress SMTP and Email… Reviews
An essential plugin
An essential plugin to have when using WordPress forms and mails.
Absolutely Essential
This just works. Simple as that.
Fantastic app
Tries to use other apps but they were difficult to use. Easy WP SMTP is a breeze.
Email Template Designer – WP HTML Mail Reviews
Easy to use and works great
Easy to use and works great. It is somewhat limited in how you can edit the templates, but with this you can at least make your templates look good with minimal effort.
Simple and powerful but missing several basic settings
Work’s out of the box and does its job well. But when you are an ambitious dev, this plugin is not for you. Seems yo can not add your own custom template files or write your own html code in
Very responsive, fast and to the point
I needed support in a situation where there were problems with the formatting of templates. I was answered very quickly and the next step was to provide a new version, that solved the problem immediat
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Frequently Asked Questions
Is Easy WP SMTP – WordPress SMTP and Email… or Email Template Designer – WP HTML Mail more popular?
Which has better ratings — Easy WP SMTP – WordPress SMTP and Email… or Email Template Designer – WP HTML Mail?
Are Easy WP SMTP – WordPress SMTP and Email… and Email Template Designer – WP HTML Mail free?
Which plugin has better support — Easy WP SMTP – WordPress SMTP and Email… or Email Template Designer – WP HTML Mail?
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Plugin data sourced from WordPress.org. Comparison and analysis by PluginSift.