Email Template Designer – WP HTML Mail vs WP Email Template (2026)
Detailed side-by-side comparison of two WordPress plugins, based on real-time data from WordPress.org.
Email Template Designer – WP HTML Mail
20K+ active installs
Free
Quick Verdict
As of April 2026, Email Template Designer – WP HTML Mail has a higher user rating (4.9/5 from 86 reviews) and leads in active installations (20K+ vs 2.0K+). Both are free WordPress plugins. Email Template Designer – WP HTML Mail has accumulated 702K+ total downloads while WP Email Template has 250K+.
Detailed Comparison
| Metric | Email Template Designer – WP HTML Mail | WP Email Template | |
|---|---|---|---|
| Rating | 4.9/5 | ◄ | 3.1/5 |
| Total Reviews | 86 | ◄ | 35 |
| Active Installs | 20K+ | ◄ | 2.0K+ |
| Total Downloads | 702K+ | ◄ | 250K+ |
| Support Resolution | N/A | N/A | |
| Last Updated | 1 year ago | ► | 4 months ago |
| First Released | 2015 | 2012 | |
| Age | 11 years | 14 years | |
| WP Requires | 5.4+ | 6.0+ | |
| PHP Requires | 7.2+ | false+ | |
| Business Model | Free | Free | |
| Latest Version | 3.4.9 | 2.8.5 |
Rating Breakdown
Email Template Designer – WP HTML Mail
WP Email Template
Download Trends
Over the past 30 days, Email Template Designer – WP HTML Mail averaged approximately 73 daily downloads while WP Email Template averaged 17.
Recent Reviews
Email Template Designer – WP HTML Mail Reviews
Easy to use and works great
Easy to use and works great. It is somewhat limited in how you can edit the templates, but with this you can at least make your templates look good with minimal effort.
Simple and powerful but missing several basic settings
Work’s out of the box and does its job well. But when you are an ambitious dev, this plugin is not for you. Seems yo can not add your own custom template files or write your own html code in
Very responsive, fast and to the point
I needed support in a situation where there were problems with the formatting of templates. I was answered very quickly and the next step was to provide a new version, that solved the problem immediat
WP Email Template Reviews
Wreckless plugin developer
I’m not sure why this plugin is in our system as it doesn’t seem to do anything useful, but what’s worse is there seems to be a recent code refactor that has changed namespaces and class names causing
Doesn’t format properly
I’m attempting to use this plugin, but the HTML emails show up in google with a super-wide format and broken tags. Thinking that maybe the pro version’s “Premium Styles” functionality would solve this
Lite = demo
Lite version is not OK for using. This is like demo.
More Email Template Worth Comparing
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Frequently Asked Questions
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Plugin data sourced from WordPress.org. Comparison and analysis by PluginSift.