YayMail – WooCommerce Email Customizer vs ShopMagic – email automation (2026)
Detailed side-by-side comparison of two WordPress plugins, based on real-time data from WordPress.org.
YayMail – WooCommerce Email Customizer
50K+ active installs
Free
ShopMagic – email automation
10K+ active installs
Free
Quick Verdict
As of April 2026, YayMail – WooCommerce Email Customizer has a higher user rating (4.8/5 from 289 reviews) and leads in active installations (50K+ vs 10K+). Both are free WordPress plugins. YayMail – WooCommerce Email Customizer has accumulated 1.4M+ total downloads while ShopMagic – email automation has 738K+.
Detailed Comparison
| Metric | YayMail – WooCommerce Email Customizer | ShopMagic – email automation | |
|---|---|---|---|
| Rating | 4.8/5 | ◄ | 4.7/5 |
| Total Reviews | 289 | ◄ | 76 |
| Active Installs | 50K+ | ◄ | 10K+ |
| Total Downloads | 1.4M+ | ◄ | 738K+ |
| Support Resolution | 83% | N/A | |
| Last Updated | 3 weeks ago | ◄ | 4 weeks ago |
| First Released | 2020 | 2016 | |
| Age | 6 years | 10 years | |
| WP Requires | 4.7+ | 6.4+ | |
| PHP Requires | 5.4+ | 7.4+ | |
| Business Model | Free | Free | |
| Latest Version | 4.3.4 | 4.8.1 |
Rating Breakdown
YayMail – WooCommerce Email Customizer
ShopMagic – email automation
Download Trends
Over the past 30 days, YayMail – WooCommerce Email Customizer averaged approximately 941 daily downloads while ShopMagic – email automation averaged 312.
Recent Reviews
YayMail – WooCommerce Email Customizer Reviews
Great support
Fast and great support. A bug that i have found was correct in few hours. I’m new on this plug-in , seems very good.
Definitely recommended
Excellent plugin for creating email templates. Simple and with many possibilities to customize according to the needs of your business. Perfect assistance with patience and competence. I have t
Must Pay for Pro for it to Work
Free doesn’t do what you need. Must Pay.
ShopMagic – email automation Reviews
Excellent plug in! 👊😎🤙
Really good and well thought out plugin that works and is easy to use. I bought the lifetime option and it has already saved me much more than it’s own worth in my time. No full booking solution wa
Great plugin for every woocommerce store
Its great to increase sales on recurring customers! Support is also great.
Misleading PRO description; Unlimited and Lifetime are the same!
In your PRO version you advertise: Unlimited Updates & Support for 1 Site (For Personal) Unlimited Updates & Support for 25 Sites (For Professional) Instead of: Unl
More Woocommerce Email Customizer Worth Comparing
Top alternatives in the same category as YayMail – WooCommerce Email Customizer and ShopMagic – email automation
EmailKit is a powerful WordPress and WooCommerce email customizer tool, free for everyone! It allows users to customize and design templates that show …
WooCommerce Email Customizer plugin lets you customize transactional emails using a template builder, adding text, images & more to match your brand
Frequently Asked Questions
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Plugin data sourced from WordPress.org. Comparison and analysis by PluginSift.