Audience Analytics – by Quantcast

As much as I dearly want to know the audience insights and demographics of my traffic, I have, unfortunately, had to remove their tracking verification plugin and scripts.

I tried both their plugin and their manually placed tracking script. Both had a negative affect on my pageload speed. The plugin is far worse affect than the manually placed script.

The plugin somehow manages to affect both image optimization output and javascript minification across the board.

The primary issues are their server’s expires headers settings for their javascript and pixel, and their javascript cannot be minified.

Both scripts cause page load to hang something awful on mobile devices.

While this is a great concept, it is a very poorly written plugin.

LL

Super simple way to integrate your Quantcast tag on to your WordPress site (I just moved over from something custom). Definitely take a look – I find the Quantcast audience data really interesting and useful as I try to get to know my viewers better.