The Data Layer is an object that makes available in real time the information that is executed by users while browsing the WooCommerce Store.
As of April 2026, Datalayer for WooCommerce FREE is a WordPress ga4 plugin with 700 active installations and a 0/5 rating0. It has been downloaded 12K+ times in total. Requires WordPress 5.2.0+ and PHP 7.4+. Available on WordPress.org since 2022. Actively maintained — updated within the last month. Top alternative: GTM Kit – Google Tag Manager & GA4….
The Data Layer is an object that makes available in real time the information that is executed by users while browsing the WooCommerce Store.
With Datalayer for WooCommerce FREE enabled, you will have some actions available in an easily readable javascript object via Google Tag Manager or code and thus evaluate the following advanced eCommerce activities:
Need all available events, all tags (Google Analytics 4, Google Ads, Meta Ads, Pinterest Ads, TikTok Ads, Microsoft Ads), all features and support for all tools?
Get the PRO version from the Official WooCommerce Store: Datalayer for WooCommerce PRO
Discover our demo store:
Demo Shop
| WordPress | 5.2.0+ requiredTested up to 6.9.4 |
| PHP | 7.4+ required |
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