Fathom Analytics for WP
Fathom is a simple, GDPR compliant Google Analytics alternative.
4.8(23 reviews)
·10K+ active installs·Updated 4 months agoAs of April 2026, Fathom Analytics for WP is a WordPress stats plugin with 10K+ active installations and a 4.8/5 rating from 23 reviews. It has been downloaded 102K+ times in total. Requires WordPress 4.5+ and PHP 5.4+. Available on WordPress.org since 2018. Download volume is stable this week. Top alternative: WP Statistics – Simple, privacy-friendly….
4.8/523 reviews
10K+active installs
102K+total downloads
8 yearssince 2018
Overview
The best Google Analytics alternative for WordPress
Fathom Analytics is a simple-to-use, privacy-focused (GDPR-compliant) website analytics tool for your WordPress site. You don’t have to edit the code in your WordPress template to start using our software.
👉 Check out our live demo or sign up for a free 30-day trial.
You’ll need a subscription to Fathom Analytics to start collecting stats with this plugin, and our pricing starts at just $14/month. Instead of generating revenue from your visitors’ data, we charge a fair and sustainable price for all our plans. Our business model is privacy-first by design.
Why use Fathom Analytics?
Google Analytics is time-consuming to use and difficult to understand. Google also kills off its popular software far too often (like Universal Analytic…
Screenshots
Ratings & Reviews
4.823 reviews
5 ★
22
4 ★
0
3 ★
0
2 ★
0
1 ★
1
Recent Reviews
Clean, private, and doesn’t impact page load speed.
by Shawn Hesketh·6 months ago
There is something so satisfying about having a website that doesn’t load any third-party trackers or require consent to share my visitor’s data. With Fathom Analytics, I don’t have to invade anyone’s privacy or break any privacy laws just to get real-time stats on my site traffic. Plus, it loads so fast it doesn’t impact page load speeds. Want to slow your site down? Install Google Analytics. Want to get to know your website visitors without spying on them? Use Fathom Analytics.
Our clients LOVE it
by accunet·9 months ago
The reports are right in the WP dashboard, and super easy to understand.
Having Fathom in our toolbox sets us apart from our competition.
Everything I need
by visitor·1 year ago
Works. always.
A+
by cabgfx·1 year ago
Just Works ™
Wonderful alternative to Google Analytics
Just Works – Great
by chris·1 year ago
One of those special plugins that “just works.” A fantastic alternative to Google.
Download Trends
Today: 18Yesterday: 33This week: 223Period total: 18K
Compatibility
| WordPress | 4.5+ requiredTested up to 6.8.5 |
| PHP | 5.4+ required |
Version Adoption
v3.3
90.8%
Other
9.2%
Top Alternatives to Fathom Analytics for WP
Frequently Asked Questions
Changelog
3.3.1 – November 12, 2025
Added the ability to ignore canonical links and tested on latest WordPress version
3.3.0 – September 5, 2024
Add cookiebot exclusion to script
3.2.4 – September 5, 2024
Add support for WordPress 6.6
3.2.3 – June 27, 2024
Added a way for our embed script to be added to OptimizePress pages.
3.2.2 – December 18, 2023
PHP 5.6 compatibility fix
3.2.1 – November 9, 2023
Additional cache handling for LiteSpeed minification and combining.
3.2.0 – November 6, 2023
Added a way to avoid our embed script being minified and combined (which breaks our embed script) in some caching plugins.
3.1.2 – October 26, 2023
Needed NULL not FALSE for wp_enqueue_script, fixed it now, thanks for the patience folks <3
Contributors
Plugin data sourced from WordPress.org. Analysis and metrics by PluginSift.