Enable Google Analytics 4.0 tracking by adding Global Site Tag Tracking code to your WordPress site.
As of April 2026, Global Site Tag Tracking is a WordPress stats plugin with 1.0K+ active installations and a 3/5 rating from 2 reviews. It has been downloaded 20K+ times in total. Requires WordPress 4.8+ and PHP false+. Available on WordPress.org since 2017. Last updated 1 year ago — may have compatibility concerns. Download volume is stable this week. Top alternative: WP Statistics – Simple, privacy-friendly….
Global Site Tag Tracking plugin makes Google Analytics tracking simpler and easier for WordPress. If you just want to activate Google Analytics 4.0 on your website with minimal load on the server, all you need to do is enter your Measurement ID/tracking ID in the plugin settings.
Global Site Tag is the new and upgraded tracking method for Google Analytics. It provides streamlined tagging across Google’s site measurement, conversion tracking and remarketing products giving you better control while making implementation easier. By using Global Site Tag Tracking, you will be able to benefit from the latest dynamic features and integrations as they become available.
Installed the plugin version 1.01 on our WordPress 4.8.5 installation. Activated it and added our UA-X code, and saved. Upon checking, the plugin failed to add the Google gtag code to our website pages.
The author mentions WordPress Shortcode API is required. But what is that? Is that API in the standard version of WordPress, or do I need to install that separately? This is not clear.
I uninstalled this plugin and found another similar plugin on the WordPress.org site. It worked straight away and inserted the required Google gtag code on our website pages.
Great plugin to install the new Google Tag tracking code into your website. I had an interaction with an optimisation plugin (not the fault of this plugin), and received fast excellent support.
Nice work!
| WordPress | 4.8+ requiredTested up to 6.7.5 |
| PHP | false+ required |
Plugin data sourced from WordPress.org. Analysis and metrics by PluginSift.