PubCID is a free privacy centric first party cookie solution proven to improve site performance and increase earnings.
As of April 2026, Publisher Common ID is a WordPress itp plugin with 0 active installations and a 0/5 rating0. It has been downloaded 1.1K+ times in total. Requires WordPress 4.7.2+ and PHP 5.6+. Available on WordPress.org since 2019. Last updated 6 years ago — may have compatibility concerns. Top alternative: ITP Cookie Saver – Convert javascript….
Publisher Common ID (PubCID) is a privacy centric first party cookie solution. Built with consumer privacy in mind. PubCID does not sync IDs across domains so the IDs your domain generates are yours to share with whom you choose. Because the user IDs generated are site specific, there is no degradation of these IDs over time, improving user match rates. Additionally, latency issues generally caused by multiple call outs to various parties are significantly reduced, improving user experience, viewability and earnings.
Publishers that have implemented PubCID have seen an immediate lift in earnings and improvement in user interaction on their domain. This solution is open source, free to use, and does not require any consortium memberships.
The PubCID plugin supplement…
| WordPress | 4.7.2+ requiredTested up to 5.1.22 |
| PHP | 5.6+ required |
Plugin data sourced from WordPress.org. Analysis and metrics by PluginSift.