A simple plugin to capture and store web marketing attribution tags with most forms.
As of April 2026, Simple Web Marketing Attribution is a WordPress UTM plugin with 0 active installations and a 0/5 rating0. It has been downloaded 353 times in total. Requires WordPress 4.7+ and PHP 7.0+. Available on WordPress.org since 2026. Recently updated within the last 3 months. Top alternative: HandL UTM Grabber / Tracker.
The Simple Web Marketing Attribution plugin captures attribution data from users visiting your site, including UTM parameters, referrer information, and automatic detection of webmail providers (Gmail, Yahoo, etc.) and search engines. It stores this data in the visitor’s browser local storage and automatically submits it to hidden fields in forms. Capturing these attribution utm parameters with your lead records will let you run reports on your customer database to see which marketing channels result in customers and which do not.
The plugin also includes a link builder tool to help you generate UTM tags for your marketing campaigns and a link library to keep track of the UTM tags you have generated.
The plugin is tested and works with:
| WordPress | 4.7+ requiredTested up to 6.9.4 |
| PHP | 7.0+ required |
Plugin data sourced from WordPress.org. Analysis and metrics by PluginSift.