Yes, Taboola is free to use. It is available as a free plugin on WordPress.org.

How many websites use Taboola?

Taboola has 3.0K+ active installations as tracked by WordPress.org.

What are the best Taboola alternatives?

Popular alternatives to Taboola include Google for WooCommerce, Head, Footer and Post Injections, Ad Inserter – Ad Manager & AdSense Ads. You can compare them side-by-side on our comparison pages.

Does Taboola work with the latest WordPress?

Taboola has been tested up to WordPress 6.8.0. It requires WordPress 5.2+ and PHP false+.

PluginSift

Taboola

Name: Taboola
Author: Taboola

Use the Taboola plugin to generate revenue from native ads and drive engagement with editorial content.

By Taboola·Ads·Free

·3.0K+ active installs·Updated 5 months ago

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As of April 2026, Taboola is a WordPress ads plugin with 3.0K+ active installations and a 0/5 rating0. It has been downloaded 51K+ times in total. Requires WordPress 5.2+ and PHP false+. Available on WordPress.org since 2014. Downloads are down 15% this week. Top alternative: Google for WooCommerce.

0/5Rating

3.0K+active installs

51K+total downloads

12 yearssince 2014

Overview

This plugin provides an easy way to integrate Taboola content into your WordPress pages.
Using Taboola’s mix of sponsored and editorial content, you can generate revenue and drive engagement.
(Requires an account with Taboola. For more detail, see the Taboola Dev Center.)

Read full description on WordPress.org