As of April 2026, Wai Metrics is a WordPress ga4 plugin with 0 active installations and a 0/5 rating0. It has been downloaded 891 times in total. Requires WordPress 6.4+ and PHP 7.4+. Available on WordPress.org since 2024. Recently updated within the last 3 months. Top alternative: GTM Kit – Google Tag Manager & GA4….
The Wai Metrics plugin seamlessly integrates external analytics trackers into your WooCommerce site, capturing the complete eCommerce purchase journey—from product views to cart additions, checkout initiation, and final purchase completion. It supports Google Analytics GA4, Google Ads Tag for conversions, and Facebook Meta Pixel. Additionally, Wai incorporates cost-of-goods-sold calculations into its tracking events, allowing for more precise measurement of conversion values against ad spend. This COGS feature is particularly beneficial for stores with significant variations in margins and prices, optimising marketing efforts and ROI by preventing automated bidding strategies from disproportionately targeting higher-priced items.
This plugin helps you quickly setup your conversion tracker…
| WordPress | 6.4+ requiredTested up to 6.9.4 |
| PHP | 7.4+ required |
Fixed Google Ads Tag validation to accept conversion labels containing hyphens.
Plugin data sourced from WordPress.org. Analysis and metrics by PluginSift.