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  4. Google Analytics for WooCommerce
Google Analytics for WooCommerce icon

Google Analytics for WooCommerce

Provides integration between Google Analytics and WooCommerce.

By WooCommerce·Woocommerce·Free
2.8(117 reviews)
·200K+ active installs·Updated 1 week ago
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As of April 2026, Google Analytics for WooCommerce is a WordPress woocommerce plugin with 200K+ active installations and a 2.8/5 rating from 117 reviews. It has been downloaded 10M+ times in total. Requires WordPress 6.8+ and PHP 7.4+. Available on WordPress.org since 2013. Actively maintained — updated within the last month. Downloads are down 31% this week. Support resolution rate: 50%. Top alternative: Google for WooCommerce.

2.8/5117 reviews
200K+active installs
50%resolved
13 yearssince 2013

Overview

This plugin provides the integration between Google Analytics and the WooCommerce plugin. You can link a referral to a purchase and add transaction information to your Google Analytics data. It supports Global Site Tag (GA4) and eCommerce event tracking.

Please visit the documentation page for additional information.

Contributions are welcome via the GitHub repository.

Read full description on WordPress.org

Screenshots

Ratings & Reviews

2.8117 reviews
5 ★
46
4 ★
3
3 ★
5
2 ★
3
1 ★
60

Recent Reviews

DO NOT USE
by cgeedouble·7 months ago·1 reply

broke my WooCommerce site

Currently absolutely not recommended
by seoway·9 months ago·1 reply

We installed this plugin to improve conversion tracking in GA4 – with disastrous results: since installation, no traffic has been recorded in Google Analytics 4 at all. We are using the Complianz cookie plugin, which previously worked flawlessly. But immediately after activating the GA for WooCommerce plugin, tracking completely stopped.

Even after uninstalling the plugin, the issue remained. We had to delete the entire GA4 property and set it up from scratch just to get data flowing again – a major and unacceptable disruption for a live site.

This plugin used to work well in the past, but it is now broken across all our client sites. It seems completely incompatible with standard consent solutions and GA4 at the moment.

Unless a working update is released within the next few days, we will be removing this plugin from all our clients’ shops permanently.

Conclusion: Until the issues are resolved – stay away! This plugin poses a serious risk to production environments.

Works
by Dymytrii Ishchuk·10 months ago·1 reply

Native Google Analytics gateway for Woocommerce. Works great when set up correctly.

ok
by pierretappeti·10 months ago·1 reply

very good technical support, thanks

Not working anymore
by Alex Freixa·1 year ago·3 replies

This used to work, but not anymore.
No way to setup Google Analytics Cookies settings. Please fix!

Download Trends

Today: 2KYesterday: 3KThis week: 33KPeriod total: 1.3M

Compatibility

WordPress6.8+ requiredTested up to 6.9.4
PHP7.4+ required
Dependencieswoocommerce

Version Adoption

v2.1
82.7%
v1.8
6.4%
Other
5.5%
v1.5
5.3%

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Frequently Asked Questions

Changelog

2.1.22 – 2026-03-26

  • Dev – Add AGENTS.md and CLAUDE.md for coding agent guidelines.
  • Dev – Add Woo Deploy workflow for streamlined releases.
  • Dev – Add WooCommerce beta compatibility testing skill.
  • Dev – Add deploy workflow and release preparation via Woo Deploy.
  • Dev – Add npm scripts to run PHPUnit tests via wp-env for simpler local development.

…and 2 more changes

View full changelog on WordPress.org

Contributors

Boro SitnikovskiBoro SitnikovskiroyhoroyhommjonesmmjonesTomekTomekChris ShultzChris ShultzAutomatticAutomatticWooCommerceWooCommerceClaudio SanchesClaudio Sanches+1 more
Plugin Info
Version
2.1.22
Last Updated
Mar 26, 2026
WP Requires
6.8+
Tested Up To
6.9.4
PHP Requires
7.4+
Active Installs
200K+
Downloads
10M+
Added
Nov 25, 2013
Business
Free

Tags

woocommercegoogle analytics

Developer

W
WooCommerce
30 plugins4.7M+ total installs
View all plugins →

Quick Compare

Google Analytics for WooCommerce vs Google for WooCommerce→Google Analytics for WooCommerce vs WooCommerce PayPal Payments→Google Analytics for WooCommerce vs WooCommerce Stripe Payment Gateway→

Plugin data sourced from WordPress.org. Analysis and metrics by PluginSift.