Provides integration between Google Analytics and WooCommerce.
As of April 2026, Google Analytics for WooCommerce is a WordPress woocommerce plugin with 200K+ active installations and a 2.8/5 rating from 117 reviews. It has been downloaded 10M+ times in total. Requires WordPress 6.8+ and PHP 7.4+. Available on WordPress.org since 2013. Actively maintained — updated within the last month. Downloads are down 31% this week. Support resolution rate: 50%. Top alternative: Google for WooCommerce.
This plugin provides the integration between Google Analytics and the WooCommerce plugin. You can link a referral to a purchase and add transaction information to your Google Analytics data. It supports Global Site Tag (GA4) and eCommerce event tracking.
Please visit the documentation page for additional information.
Contributions are welcome via the GitHub repository.
broke my WooCommerce site
We installed this plugin to improve conversion tracking in GA4 – with disastrous results: since installation, no traffic has been recorded in Google Analytics 4 at all. We are using the Complianz cookie plugin, which previously worked flawlessly. But immediately after activating the GA for WooCommerce plugin, tracking completely stopped.
Even after uninstalling the plugin, the issue remained. We had to delete the entire GA4 property and set it up from scratch just to get data flowing again – a major and unacceptable disruption for a live site.
This plugin used to work well in the past, but it is now broken across all our client sites. It seems completely incompatible with standard consent solutions and GA4 at the moment.
Unless a working update is released within the next few days, we will be removing this plugin from all our clients’ shops permanently.
Conclusion: Until the issues are resolved – stay away! This plugin poses a serious risk to production environments.
Native Google Analytics gateway for Woocommerce. Works great when set up correctly.
very good technical support, thanks
This used to work, but not anymore.
No way to setup Google Analytics Cookies settings. Please fix!
| WordPress | 6.8+ requiredTested up to 6.9.4 |
| PHP | 7.4+ required |
| Dependencies | woocommerce |
…and 2 more changes
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